Ritz-Carlton Announces its Entry into Yachting and Cruises

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The Ritz-Carlton Hotel Company announced its entry into luxury yachting and cruises. Named The Ritz-Carlton Yacht Collection, this venture represents a unique foray into the cruise industry for a luxury hotel operator. The first of three cruising yachts in this series is scheduled to take to sea in the fourth quarter of 2019.

The first ship to be part of the Ritz-Carlton Yacht Collection. Rendering courtesy of The Ritz-Carlton Hotel Company

“The Ritz-Carlton Yacht Collection will have a distinctive personality and the vessels are sure to be true stand outs in some of the most glamorous ports around the world,” said Herve Humler, President and Chief Operating Officer of The Ritz-Carlton Hotel Company, L.L.C. “This unique combination of yachting and cruising will usher in a new way of luxury travel for guests seeking to discover the world in a relaxed, casually elegant and comfortable atmosphere with the highest level of personalized service.”

Itineraries are being developed with an intent to combine the lifestyle of The Ritz-Carlton’s resorts and the freedom of a yachting vacation. Calling at intimate and signature destinations, voyages will range from seven to ten days. The first ship will cruise a wide variety of destinations depending on the season, including the Mediterranean, Northern Europe, the Caribbean and Latin America. Due to the intimate size of the vessel, the yacht will call at unique locations typically not accessible to large cruise ships, from Capri and Portofino to St. Barths and the old town of Cartagena. With a relaxed pace, that includes both overnight and daytime ports of call, guests will be offered a uniquely curated destination experience.

The specially designed small capacity vessel will measure 190-meters, accommodate up to 298 passengers, and feature 149 suites, each with its own private balcony. The yacht will also feature two 138 square-meter lavish duplex penthouse suites, with craftsmanship and interior finishes designed by The Ritz-Carlton and leading cruise ship design firm, Tillberg Design of Sweden. The onboard experience will reflect the comfort and level of individualized guest service for which the Ritz-Carlton brand is recognized; a first in the cruise industry.

“The Ritz-Carlton is known for its legendary service and high standards,” said Douglas Prothero Managing Director, The Ritz-Carlton Yacht Collection. “We are delighted to collaborate with The Ritz-Carlton as our hospitality operator in offering the most exclusive yachting experience to be found at sea in a venture that will give new meaning to curated luxury travel,” continued Lars Clasen, Managing Director, The Ritz-Carlton Yacht Collection.

The Ritz-Carlton yachts will feature a restaurant by Sven Elverfeld of Aqua, the three Michelin-starred restaurant at The Ritz-Carlton, Wolfsburg; a signature Ritz-Carlton Spa; and a Panorama Lounge and wine bar, offering a wide variety of on-board entertainment.

The post Ritz-Carlton Announces its Entry into Yachting and Cruises appeared first on River Cruise Advisor.

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